alieNATION

alieNATION presents research conducted by a national election team and leading scholars in political communication that explores a range of important topics and variables affecting voter attitudes and behavior in the 2012 U.S. presidential election. In exploring the messages, issues, and voters of the 2012 election, these studies employ multiple methods including experimental design, content analysis, rhetorical criticism, and survey research. Whereas other election research tends to investigate either the content or effects of campaign communication, the more comprehensive and systematic nature of this collection enables alieNATION to cohere thematically around considerations of voter alienation, political engagement, political efficacy, and ultimately, citizens voting decisions.

Mitchell S. McKinney/Dianne G. Bystrom: Introduction: An alieNATION of the U.S. Electorate – Daniela V. Dimitrova: Framing the 2012 Presidential Election on U.S. Television: Candidates, Issues, and Sources – Joshua Hawthorne/Mitchell S. McKinney: To Form a More Polarized Electorate? The Effect of Presidential Debates on Polarization, Partisanship, and Political Aggression – Kelly L. Winfrey/Mary C. Banwart/Benjamin R. Warner: Communicating with Voters 30 Seconds at a Time: Presidential Campaign Advertising 2012 – Kaye D. Sweetser: Reaching Young Voters in the Middle: Party Loyalty and Perception of Political Participation – Amy E. Jasperson: «No One Puts Baby in a Binder»: The Resonance of Social Media: Messages with College Students During the 2012 Presidential Campaign – Jay P. Childers/R. McKay Stangler: Defining Fairness in the Economic Rhetoric of the 2012 Presidential Election – Ann Gordon/Brett Robertson/Lisa Sparks: Health Care Reform: Core Value Differences Between Liberal and Conservative Candidates and Voters – Valerie M. Hennings/Dianne G. Bystrom: Gendered Framing of the 2012 Election: The «War on Women» as Rhetorical Strategy – Sharon E. Jarvis/Clariza Ruiz De Castilla: Are Latinos Citizens? Labels, Race, and Politics in News Coverage of Immigration Reform – Hayley J. Cole/Mitchell S. McKinney: Debating Marriage Equality in the 2012 Elections – Dianne G. Bystrom/Valerie M. Hennings: Articulating Interests and Advocating Issues: An Analysis of Congresswomen’s Political Speech after the 2012 Election – Kate Kenski: The Gender Gap in Presidential Vote Preference – Charlton McIlwain/Stephen Maynard Caliendo: Black, White, and Latino: Message Strategies for a Divided Electorate – Leslie A. Rill/Mitchell S. McKinney: Defying Expectations: Young Citizens’ Political Attitudes and Participation in the 2012 Election – Brian T. Kaylor: Altar Calls: Religious Segmentation in Campaign Appeals – Mike Milford: Working Together at Arm’s Length: Bipartisan Rhetoric in the 2012 Presidential Campaign – Benjamin R. Warner/Molly Greenwood: Affective Polarization from Campaign Communication: Alienating Messages in the 2012 Presidential Election – Dianne G. Bystrom/Mary C. Banwart: Conclusion: Reflections on the 2012 Election: An Agenda Moving Forward.